Our corn is organically grown without harmful pesticides by small regional farmers, resulting in a chip that is good for both you and the planet.

"Seed oils" are oils that are industrially extracted from seeds and used commonly in processed foods.

Common seed oils include canola oil, corn oil, cottonseed oil, grapeseed oil, peanut oil, rice bran oil, soybean oil, safflower oil, and sunflower oil.

The short answer: we feel and look better when we avoid them. Don't believe us? Just give them up and see for yourself.

As for the long answer, well—seed oils are an inherently processed food. They did not exist more than 150 years ago, before the invention of the industrial equipment and chemicals needed to process them.

What does that mean for your health?

Two things: they don't fill you up, and they cause inflammation everywhere.

Studies have shown that people will eat hundreds more calories per meal before they feel full when the fat comes from seed oils, as opposed to a saturated fat like tallow or butter. This excess calorie intake makes it incredibly hard to lose weight on a diet full of seed oils.

Adding insult to injury, seed oils are also highly inflammatory.

Why? Because they contain a high concentration of poly-unsaturated fats (PUFAs), which are chemically unstable and oxidize very easily.

Oxidation is a chemical reaction that produces free radicals, which are inflammatory molecules that tear apart your cells.

Leading nutritionists have identified chronic inflammation as a main driver of all the terrible diseases no one wants (diabetes, cancer, Alzheimers, PCOS, IBS, and more). While those diseases develop over many years, in the short term seed oils can also cause bloating, bad skin, cellulite, fatigue, estrogen dominance, and blood sugar spikes.

Simply put, they are stressful on every part of your body, and chronic stress kills.

Aside from tasting good (after all, grass-fed tallow was the frying fat that made traditional Belgian french fries world famous), it's good for the following reasons:

• It’s low in PUFAs and high in saturated fat

• It's full of nutrients like vitamins A, D, and K2

• It's one of the most sustainable cooking fats out there

• Tallow is one of the most traditional fats out there and contains both saturated and monounsaturated fats (40%-50% monounsaturated), making it an ideal form of fat for us to consume, since it is low in harmful PUFAs that seed oils are loaded with.

No, in fact its one of the most environmentally friendly cooking fats out there! Grass-fed tallow is made with no pesticides, no petroleum-based fertilizers, no harmful mono-cropping, no industrial processing, and no chemical solvents.

It’s also locally-sourced, not shipped from all over the world. No rain forests in Indonesia are deforested from the collection of grass fed-tallow (like they are with palm oil), and most beef fat isn't used nowadays, so it's a nose-to-tail use of the whole animal, minimizing food waste.

Early experiments with plant-based oils resulted in a greasy feel—one that nobody wants to put in their mouth. It's also next to impossible to source high quality, authentic olive or avocado oil that hasn’t gone rancid or isn’t laced with seed oils (most of these oils come from supply chains controlled by the mafia or drug cartels, respectively).

Grass-fed tallow, on the other hand, is both nutrient dense and doesn't feel greasy. We can also source it locally from farms that we trust.

“Nixtamalization” is an ancient process invented thousands of years ago by the Aztecs to improve the nutrition and digestibility of corn.

It involves boiling the corn with natural minerals from limestone, which makes the corn more digestible, neutralizes mycotoxins and anti-nutrients, and makes nutrients like Vitamin B3 more bioavailable.

The result is a healthier, tastier food that maximizes the nutrient potential of one of the world’s oldest crops.

Although we haven't conducted a formal study (yet), many of our customers who also use CGMs have told us that they don't see a noticeable spike in blood sugar after eating MASA.

The combination of the whole grain corn and saturated fat should not cause a spike like many of the carbs you're familiar with.

MASA will be shipped to your door anywhere in the US (and Canada and EU soon) when you buy through this website.

However, if you live in LA, MASA is also available at Erewhon, Ferm Farm, and Bristol Farms.

MASA Chips are currently available in two flavors: Original and Lime.

Your box of MASA should typically arrive within 4-5 business days.

MASA Chips are made by hand with the highest quality, truly natural ingredients sourced locally from small producers.

Doing it this way is expensive, from the labor to the materials, and it's all factored into the price of our chips. We set out to create nothing less than the perfect chip, and if that's what it takes then so be it.

Fortunately, we do have subscriptions available to make buying MASA on repeat a bit easier financially.

Our bags are puffed up to help protect them from breakage during the shipping process. Rest assured that the amount of chips it says is the amount it contains, no matter how big the bag might be.